Well, of course they were at the airport. They’re an airline. My point is that by not responding quickly to the Steven Slater Beer-Slide incident, they’ve really missed the boat on kicking off a great conversation about and among an entire industry and its customers. The conversation is kicked off, and JetBlue is a major [&hellip
crisis communications Archive
The 9 Rules of Media Relations Crisis Management
As the tragedy at the Sago mine in West Virginia unfolded on our televisions and front pages in January of 2006, I’m certain we all wondered how the story could have become such a terrific example of corporate media-relations bungling. Perhaps I was in the minority thinking the bungling was terrific, but I’m in the [&hellip