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Pay No Attention to the Man Behind the Curtain (If You’d Like to Stay Blissfully Ignorant)

By cancer

I lost my health insurance the other day – and I’m not going to look for it.

I have reason to be very glad this didn’t happen last year, given the cancer-for-Christmas gift I received at my mammogram last December.

Now that I’m in the self-pay column, I called the imaging practice where my next mammogram will take place to ask what the cost would be.

I have seen Explanation of Benefits (EOB) statements from my insurer – when I had one! – that listed the above-the-line cost as $600 to $1,000. Then there was the ‘negotiated discount’, and the other horse-trading hand signals that brought the cost down to around $350, which the insurer then paid the doctor.

Every EOB I’ve ever seen had this sort of dance on it – high initial cost, the insurer does a ‘look what a great deal we got for you!’ discount jig, and hey-presto, the final price is reduced by 50%-or-more.

So, when I called the imaging center, I was bracing myself for sticker shock.

I did get sticker shock, but in the other direction – a screening mammogram is $135, a diagnostic mammogram runs $120-$180, and ultrasound, if necessary, adds another $75.

Meaning the worst-case cost scenario is….$255.

Mention health care in any circle, and you’ll hear cries about costs spiraling out of control, of doctors who lose money seeing HMO patients, of hospitals taking it in the shorts on equipment and supply costs, of patients paying $200 for an aspirin (I guess that’s ’cause a nurse delivered it in a little paper cup?), of that last week of dad’s life when his hospital bill hit $100K.

Here’s a question – could it just be because of managed care that costs have managed to careen out of control?

I’m old enough to remember that, back inna day, you went to the doctor and paid for your visit on the way out.

If you had a prescription, to went to the pharmacy and got it filled…and paid for it.

Needed lab work? You went to the lab, and paid the bill when it arrived.

You had insurance coverage against the day – which you hoped to avoid – when you’d have to go into the hospital.

Here’s a suggestion for Tom Daschle, and the incoming Obama health care team: you don’t need to invent a new system. Just go old-school, and add technology to it. Give consumers control not just over their care, but its cost.

When you’re in the exam room with your doctor, thanks to managed care that’s you, your doctor, and fifty people you can’t see involved in decisions about your medical care.

That’s fifty people who all want their ‘taste’, who add their cost – for administration, for oversight, for just taking up space in the transaction – to the cost of the actual visit.

That’s the first way to attack cost – admit that the Great and Powerful Oz, the whole ‘managed care’ monolith, is really just a venal clerk behind a curtain who’s inserted himself into the medical care system.

Putting patients back in control of their own medical care – really – would not just help control costs, but it might also drive actual patient ownership of their health. Now there’s an idea.

So here’s a suggestion – kill managed care. And don’t have a funeral.

That’s my story, and I’m stickin’ to it…

The Story (& the Song) Remain the Same

By technology

I think I’m on to something.

Not that this is entirely a surprise, but it’s nice when the universe sends you positive feedback fast.

Today, the Greater Richmond Technology Council had an IT recruiter + candidate mixer called TechNOW.

Given the current landscape locally, with Qimonda closing its chip plant, Genworth dealing with a mortgage-market induced stock price meltdown, and Circuit City sinking like a dying whale, the job market is heavy on the candidate side.

Which is true in every market across the globe, I think.

What was great to see today @ TechNOW was the number of people actively engaged in discussion about consulting and project-based work, which is the non-job sort of money-for-value-given engagement I was getting at in yesterday’s post.

I had the opportunity to do some individual coaching with a guy who’s got a deep background in web-based process & usability IT. He’s got two of the area’s biggest employers on his resumé, with many years of service at both of them.

As we talked, it became clear to me, and I think to him, that he has mad skilz, and heavy experience, in that web-enabled business process development. Why not start branding himself as an expert in that area, using social media tools to engage with companies he’d like to work with?

Not work for, ’cause this is the Brave New No-Job World, baby.

I think he agreed with me.

That’s why I do what I do – I live to help you tell your very best story. Today, I think I made a difference, which makes all the difference to me.

That’s my story, and I’m stickin’ to it…

The Story on the Whole Jobs Thing (at Least AFAIC…)

By Uncategorized

Jobs numbers have, to quote Forbes Magazine, fallen “off the table”.

Everyone knows at least a dozen people who are un-, or at least under, employed. And several more who are decidedly nervous about their continued employment.

Here’s what I’ve been thinking for quite a long time now: jobs are dead. Long live daily individual value delivery.

This is a multi-channel challenge. I can hear the benefits administrators of the world saying, “oh, HELL no!”

I can hear the education system, in this country and many others, protesting that they’re teaching to the test already (pumping out potential employees), and if they have to start teaching critical thinking again…well, things could get ugly.

I can hear the legions of job-holders around the world winding up their best roundhouse kick to knock my block off.

Change happens. If you’ve been on the employee train for a long time, trying to wrap your mind around not finding another job when you lose the one you’ve got can be downright scary. Just ask Paul Nawrocki, who lost his in February 2008 when the toy company he worked for went under.

Nawrocki has become both internet, and news-network, famous, thanks to his self-propelled mobile advertising (f/k/a “sandwich board”) – what a great opportunity to recast himself as a buzz marketer!

I’m kidding. But not really.

What times like the present call for is a change in thinking, for all of us.

The job may not be dead, but it is on life support. Start thinking like a consultant, a freelancer, a solopreneur, even if you toil alongside thousands of co-workers at a Fortune 100.

If you don’t bring it – “it”, in this instance, being that daily value delivery I mentioned above – the out-of-work sword will constantly dangle just above your cranium.

Don’t hug that job. It’s unlikely to hug you back for very long, and it’s highly likely to be unfaithful.

And don’t ever neglect your daily value delivery requirement.

That’s my story, and I’m stickin’ to it….

Sustainability Story Will Be Written By Technologists

By technology

The Greater Richmond Technology Council’s Sustainability Summit on Wednesday, Nov. 12, 2008 led a series of conversations about a variety of sustainability/green topics, from carbon footprint and energy resource management to implementing and best practices for ‘going green’. The discussions, led by business technology experts, touched on IT issues, but were really driven by the recognition that sustainability is a business responsibility enabled by technology.

In all of those conversations, panelists made similar points:
-Sustainability programs are becoming a business imperative, and not just for PR reasons
-Sustainability initiatives can deliver operational efficiencies with clear bottom-line value
-Getting buy-in across the enterprise is the first step to meaningful sustainability efforts
-Technology/IT has become a leading force in enterprise sustainability programs

In his opening remarks to the Summit, Gov. Tim Kaine said that 25% of all development in Virginia has happened in the last 30 years. The state is losing 60,000 acres of open space every year, putting pressure on one of the state’s leading economic sectors: agriculture. These facts make it imperative to develop a statewide environmental policy, which is under development. The Commonwealth has developed an energy plan, with buy-in increased due to rising energy costs. “Low cost doesn’t encourage conservation,” said Gov. Kaine, noting that 2009 has been designated as the “eco-year” for his administration.

Gov. Kaine is pressing the Southern Governors’ Association, whose members include 16 southern states, to adopt a regional climate change accord, matching efforts by other regional governors’ associations. This would help to address the concerns of two major industries in the Commonwealth, agriculture and forestry, both of which are highly vulnerable to climate change.

The Summit’s panel discussion “How Big Is Your Carbon Footprint?” explored the importance of determining an enterprise’s carbon impact – the first step in developing a sustainability plan. “Green” calculations have become a regular feature of RFPs, making meaningful data collection and carbon output management a requirement for ongoing business development. The economic landscape dictates change in how business approaches sustainability, which technology & IT can help drive as a central part of 21st century enterprise.

The Carbon Footprint discussion was led by Guy Chapman, Managing Director of Dominion Resources, with input from:
-Steve Cole, Program Strategy Director, IBM Energy & Environment, IBM: discovering an enterprise’s carbon footprint, and then working to reduce it, can create a competitive advantage in addition to environmental benefit.
-David Lobato, Laserjet Business Sustainability & Environmental Programs Manager for the Imaging & Printing Group, Hewlett-Packard: as simple a step as duplex printing, rather than single sheet, can save as much as 800 tons of carbon emissions annually for a mid-sized company.
-Dennis Tracz, Director, James Madison University Center for Entrepreneurship: sustainability has become a new study discipline at the JMU School of Engineering, whose graduates will bring new ideas and new business opportunities to the marketplace.
-Kevin Xiao, a senior at Maggie L. Walker Governors School: Xiao created a carbon emissions calculator that allows individuals to determine the carbon impact of their homes, schools, and workplaces, which helps create awareness and spur positive action to reduce emissions.

The second Summit panel discussion, “Implementing & Best Practices for Going Green”, looked at specific ways that companies are approaching sustainability initiatives. Led by Jeff Ziegler, President & CEO, TechTurn, the panel gave real-world examples of their company’s sustainability efforts and results:
-Kevin Gerber, President & CEO, Packet360: sustainability is an enterprise-wide practice. Intelligent data centers sense load decreases, helping decrease power consumption by consolidating virtual machines and enabling them to power off large parts of the data center in off-hours.
-Mike Magruder, Data Center Support Specialist, Federal Reserve Information Technology: consolidation and virtualization are where FRIT has seen the biggest impact, and has driven 80% of the cost savings delivered by green initiatives. What started as a power cost-savings effort helped FRIT realize how big their carbon impact was, driving ongoing efforts at reduction.
-Jim McGlone, VP Sales, Tridium: automated systems that enable communication and power conservation across all platforms of an enterprise can deliver a daunting amount of data, making both monitoring and management a challenge. However, that level of awareness can help get a 20% reduction in resource usage, in addition to the value derived from process automation.
-Jean Peters, Senior VP Strategic Analysis & Planning, Genworth: what started as a voluntary effort, led by an ad hoc committee, has become a complex journey to finding the business value in sustainability. The company has seen a big reduction in power consumption annually (900,000 kilowatts), and has fostered a company-wide culture shift that embraces ongoing carbon reduction efforts.

The third panel, “Energy – Conservation vs. Reliability”, discussed how rising demand for IT has added to the drive for energy efficiency. Jeff Zeigler of TechTurn led this conversation, with input from experts in power distribution equipment and data management:
-Dave Rubcich, Director of Sales, Emerson Network Power/Liebert: demand for IT has driven development of power management for running and cooling data centers. Centralization trends have increased demand for ways to control the impact of managing large amounts of data.
-Dennis Tolliver, ISS/Blade Specialist, Hewlett-Packard: deploying Blade servers can help a company shave 30% off the power costs of their data center. Virtualization and software management allows flexible IT asset usage and reduction of physical asset inventory.
-Mark Wensell, VP & GM, Peak 10: data centers have been accused of increasing carbon emissions, but the reality is that aggregating data operations reduces carbon emissions by creating efficiencies, while controlling the data environment, security, and liability.

George Favolaro, Managing Partner, Esty Environmental Partners, gave the Summit keynote address. Favolaro noted that sustainability has become a hot-button issue, particularly for business. Asking the question “why green business?” leads to discoveries in the impact of energy prices, energy security, regulation, and climate change on both a company and its customers. Examining that impact brings process change and efficiencies, product development, revenue savings, reputation enhancement, and brand loyalty.

Managing the entire supply chain is critical, creating a cycle of leadership from suppliers through operations to planning. In the work Esty Environmental Partners does with companies such as American Eagle outfitters, Hanes Brands, Nestle Waters, Dow, and TechTurn, Favolaro has seen how doing something as basic as standardizing the boxes that products are shipped in can have a significant impact on reducing a company’s carbon footprint.

The common themes repeated in every conversation at the Summit – that “green” is becoming a business imperative, that sustainability programs can drive operational efficiencies and revenue savings, that culture change is critical to putting a “green” initiative in place, that technology is helping business create meaningful reductions in carbon emissions – indicate that sustainability has become a core issue for 21st century business. As IT has merged into all aspects of enterprise, it has become a driver of both the power of business data, and the importance of environmentally responsible business practice.

The Story on Breast Cancer Awareness Month, Nail Color, and Life in General

By cancer

Below is something that my good friend Mary Foley sent out to her Live Like Your Nail Color Club this week. First, let me say this: Grrlz, get your mammograms. Guyz, encourage the women you love to get their mammos. Trust me, it’s a very good thing.

Also, check out Mary’s radio show with Susie Galvez, Girlfriend We Gotta Talk, on Thursday, Oct. 16 at 5:30pm Eastern on WHAN 1430AM in Ashland VA – or as a podcast on the GFWGT website starting on Friday, Oct. 17 – to hear me talk about how a mammogram saved my life when I got cancer for Christmas last year.

Another thing I gotta say: Mary has been one of the MVP’s on my Fight-Cancer team. Bodacious, bold, and fierce. She’s the shizzle, all that and a bag of chips, the whole nine yards, and so much more.

OK – here’s Mary’s message:

Hey – are you familiar with my 4 steps for
doing your nails and living like your nail color?

Today I was thinking about STEP 1.

STEP 1 is called “Preparation” because before you put on new finger or toe nail polish you have to prepare your nails. Take off old polish, trim, file, maybe do a little exfoliation to clean up your cuticles.

Bottom line is that you’re getting back to your naked nails. It’s a great time to reflect on your true, authentic self. So many women put themselves down one way or another. Truth is there’s some really good stuff inside each of us, if we allow ourselves to remember.

To shift from criticizing yourself to recognizing the good stuff, I recommend you ask yourself a simple question while you’re preparing your nails for new polish:

Ask Yourself — > What’s 1 thing I’ve done recently I feel good about & why?

Maybe it’s an act of kindness like calling a friend who had a tough day. Maybe it’s an act of courage like saying “no thanks” to another volunteer activity that will put your sanity on “tilt.”

Take a moment to answer this question. I’m sure you’ve done a thing or 2 to feel good about. Let the good feelings wash over you. Your actions may seem small, but they are powerful reflections of your true, authentic self.

I was thinking about STEP 1 today and my heart is jazzed about my answer to that question.

You can imagine how much of a kick I get out of each nail polish color I create for the Live Like Your Nail Color Club. This month’s color is extra special.

It’s a peachy-pinkish color called “Mammo Mango” I co-created with my friend Casey Quinlan. Mammo is short for mammogram, that test we love to hate, but one Casey has learned to love.

Because it saved her life.

Truth is, if she didn’t get her annual mammogram last December and if she didn’t take charge of her treatment she might not be alive today.

I’m soooo admire how Casey courageously set out to banish cancer from her body. After surgery, chemotherapy, and radiation treatment, the fight isn’t over but she’s winning!

So, I asked her to co-create “Mammo Mango” nail polish. And, I captured her story and put it on a CD. I’m sending one of each to every member of the Live Like Your Nail Color Club this month in their Oct Goodie Package.

We’re celebrating the power of a mammogram, the power of taking charge of your own health, and the power of the human spirit.

Here are 3 ways you can celebrate with us!

1.  Go get your annual mammogram!

Just do it!  Celebrate if you don’t have any problems. Gather your family and friends together for support if you do.

2.  Join the Live Like Your Nail Color Club and put on some “Mammo Mango” polish. Be inspired by Casey’s story. Be proud that you’re in charge of your health.

A 3-month Mini-Membership is only $39, which is small on price but big on increasing your sanity, confidence and fun.

Bet you’ll laugh at the nail color names I created for Nov & Dec.  Check ’em out here:

Live Like Your Nail Color Club

3.  Completely Brand New!  Give a Gift Membership to the Club to a friend.

Someone who is battling breast cancer, someone who won the fight, or someone you know who needs a boost.

Choose between a 3-month Mini or Annual Membership, which includes a bonus Starter Kit with 2 more fun polishes, base coat, top coat, nail file, and toe separators.

I’ll send them a card bragging on you and welcoming them to the Club.  😉

Look for the wrapped presents to click on here:

Give the Gift of Living Like Your Nail Color!

~~~~~~~~~~~~

OK – that’s my story (and Mary’s)…and we’re both stickin’ to it!

Today’s Story on Venture Capital (It’ll Still Be True Tomorrow, Too)

By Uncategorized

My friend Tom Lawrence of The Equity Companies offered this answer to the question “Are investors fleeing traditional investments and looking for alternative places to stick their cash (like T-bills that pay nothing, but aren’t going anywhere) and might they pour cash into VC funding? Or are they hoarding cash and not investing in any funds?”:

Equity Capital Corp. provides growth capital to existing businesses. We call this Venture Capital. Some people believe Venture Capital is a description only of that capital used to start new enterprises.

Venture Capital is placed using a variety of instruments, common stock, warrants, debt, leases, supply chain financing, revenue financing, bonds, preferred stock, convertible bonds and stock, and a host of others too numerous and esoteric to mention.

Our firm has been providing this type of capital, regardless of the instrument or name, for nearly three decades. Markets have reacted to similar financial crises with some degree of consistency over this period.

There is always plenty of money for a really good deal in a capitalist society. There are just not as many good deals. The difference in many instances is the status of the economic climate.

There are exceptions. A car that runs on water would be great even though the economy is down. A car no one can afford that runs on water would not do well in such (or any) economy.

People invest to satisfy two primary psychological goals: (1) greed and
(2) fear. That is why markets work. For every trade these two elements take a side.

Most venture investors know that preservation of capital is more important than profits because it takes a lot of profits to pay back lost capital.  T-bills are the safest investment going. And, while they pay little, they don’t lose your capital. Plus, even if all banks fail, the government won’t because it can print money. T-bills are the safest preservation-of-capital play.

While this is true for most venture capitalists, there are notable exceptions and one is Warren Buffett’s position in Goldman Sachs and GE. They had to sell equity positions cheap to get capital to satisfy regulators. The fear of being shut down by law was greater than the cost of diluting their stockholders’ value.

Buffett is willing to take the risk that his investments will make money even though the economy is bad. He is buying an interest in the best companies in America. If he goes down, everyone goes down so in a sense he is betting on being profitable in any level of economy – or not being around. This business is not for the faint of heart.

So to answer your question about eschewing T-bills for something more risky to invest in, the answer is no we are not. We are investing money in businesses with a sound proposition that will make it in the economy of tomorrow as well as the one of today.

I think that’s as good a description as you’ll get about where the smart money is, and always will be. It’s about risk management, not spreading the risk around. There’s always money for a great idea that has real-world market value. Following a fulminating trend might get you a warehouse full of tulips.

That’s my story, and I’m stickin’ to it…

The Ego Has Landed – What a Shock. Not.

By Uncategorized

Back in early ’07 (prehistory, in the current Prez race), John Edwards and his wife, Elizabeth, announced that her breast cancer had come back. Incurable, but treatable, was the statement. Edwards said he would not halt his campaign. At the time, that seemed to be a mutual decision.

In light of  recent revelations it would seem that perhaps Edwards’ ego (and other, more fleshy parts) might have been driving the bus on that decision.

Elliott “was Ness, now Mess” Spitzer’s flame-out was less of a surprise – relentless scolds are less likely to live lives above reproach.

Neither, it would appear, do egos with hairdos. I really wanted to think better of Edwards.

The Ego has landed. Right on his carefully styled head. Directly into the sewer. And with Jay McInerney’s old squeeze, no less. Ouch.

It appears Ms. Hunter didn’t care for Elizabeth Edwards. I’m shocked. Shocked.

I’m still waiting for a national-scale female politician to slip on the sex-scandal banana peel. I think I’ll be waiting a while.

That’s my story, and I’m stickin’ to it…

The Story on Girl Talk

By storytelling

Mary Foley (author of “Bodacious Woman: Outrageously In Charge of Your Life & Loving It”) & Susie Galvez (author of several books, including “The Thrifty Girl’s Guide to Glamor”) have a new radio show, Girlfriend We Gotta Talk, in metro Richmond VA, Thursdays @ 5:30pm on WHAN 1430.

Not in metro Richmond? You can listen to the podcast on Fridays on their website.

If you listen carefully, you can hear the Mighty Mouth herself – I provide the intro and outro voice-overs for the show.

That’s my story, and I’m stickin’ to it…

One of the Most Effective Sales Tools Ever – Storytelling

By storytelling

I just watched the July 1 edition of The Big Idea with Donny Deutsch, and I just stopped jumping around and cheering.

Hey, I’m an enthusiastic girl – what can I say?

Why the excessive enthusiasm? Every single person on the show said that there was one fail-safe tool that was always part of their sales approach:

STORYTELLING

This was an E ticket ride, panel-wise, too: Lisa Robertson, Joe Maloof,  Michael Port, Donna Flagg, Kendra Scott, Michael Port, Guy Kawasaki, Dave Lakhani, and Janine Driver. They all spoke of the power of storytelling in business. So did Deutsch, who as an advertising legend certainly knows the power of a great story better than anyone.

Want to warm up a first meeting? Tell a story. Want to show the power of your product or service? Tell a story. Want to communicate your value better than any set of features and benefits? Tell a story.

I’ve been heard in these precincts since Day 1 saying that your story is one of your most powerful business tools. I’ve also said, several times, that sales is a seduction, and you’ve got to take the Sheherazade approach: tell a compelling story. It will certainly save your business – maybe even your life!

That’s my story, and I’m stickin’ to it…